Ng, Martha, 		Wijaya, Fransiska, AND 		Chandra, Jennifer.
" ANALYSIS OF INFLUENCE OF PRICE, PROMOTION, AND PRODUCT QUALITY ON APPLE SMARTPHONE’S PURCHASE DECISION (CASE STUDY ON PEKANBARU’S SOCIETY)" <em>Procuratio : Jurnal Ilmiah Manajemen</em> [Online], Volume 13 Number 1 (31 March 2025)